The Right Space to meet and network

Last week we had the pleasure of visiting Right Space Management at their new location in the University of Miami Life Science & Technology Park. Right Space is known for its amazing collaborative work spaces and virtual offices,  ideal for entrepreneurs, business professionals and freelancers. Now, it not only offers office space, it also offers fully equipped lab space for medical facilities. 

We are looking forward to working in this creative collaborative environment and putting together some exciting social meeting meetups here, after all, isn’t that what social media is all about? If you have any questions about Right Space, call Jackie at (305) 503-7733.

Carolina Rendeiro, Right Space Management's CEO

Carolina Rendeiro, Right Space Management’s CEO

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Enter to Win a Ticket to the Women’s Success Summit!

CLICK ON THE LOGO TO ENTER 

AND WIN A TICKET TO THIS YEAR’S WOMEN’S SUCCESS SUMMIT

This is an amazing event. I highly recommend it, especially if you are a small business owner or entrepreneur. It will give you invaluable insights and gear you up to tackle the challenges of entrepreneurship with new zeal.

The Summit is designed to jump-start your business, motivate you, educate you and help you grow, all while connecting you with other high-powered, like-minded businesswomen (and men – yes, men are welcome!). We showcase top-notch speakers from our own backyard and around the country to give you the latest tools, strategies and tactics for your success.

The Top 10 Soft Drinks on Social Media and Why Should You Care

I am sure no one will be surprised to read that Red Bull dominated this week’s chart of soft drink brands with the highest social media engagement. You can probably guess why.

What you maybe asking yourself is why, as a small business owner, should you care? What can these multi-billion dollar companies have to do with me?

These companies have succeeded in generating social media strategies that work, and that can be mimicked by small businesses to produce equally as engaging results. Imitation after all is the sincerest form of flattery. So, play follow the leader. Check out these soda pop giant’s social media channels and see if there are techniques that you can use to increase your engagement online.

top ten soft drinks on social media

Real world connections boost your social media

As an emerging business you are naturally engaging with your business community on a regular basis. You are part of your local chamber of commerce, a leads group, a marketing annex, meetup groups, trade association, rotary club or even your local toastmasters club. This one-on-one contact is vital to your business and your development as a professional. No man is an island, and connecting with people makes this happen.

If you are not in any of these groups or associations, I urge you to sign-up up today!

Once you have built a community for yourself, created a real-life presence, now it’s time to take it online. Here are a few steps and tips on how to create an online presence with your real world activities.

real world networking

1. Let your online community know where you are going to be.

If you have a weekly chamber meeting you attend, post it on your Facebook Page or tweet about it. Invite other to attend as well.

2. Post pictures and video of the event

Post images and/or video of your events and tag your friends and colleagues (don’t forget to ask their permission first).

3. Check into the event on Foursquare and Facebook

See out other that are also attending the event and make it a point to say hello.

4. Tweet about the event with the appropriate hashtag

Hashtags are ways for you to spread, share and organize your tweets around a central theme, in this case an event. If the event doesn’t have one, suggest one to the organizer. Movements.org has a great article about how to use hashtags effectively to organize events and campaigns.

5. Collect people’s social information

Let them know you will be requesting them via various social networks, and do so as quickly as you can. You can ask them to follow your brand as well.  With this small step you have now converted a stranger into a follower.

6. Host a Tweetup

Twitter meetups, or Tweetups are real life gatherings organized via twitter using #hashtags. Tweetups provide an opportunity to meet people in your industry who are very active online and can be valuable assets to your network. To read about the do’s and don’ts of hosting a tweetup read this great article on Mashable.com.

A Social Media Workshop for Stella & Dot Independent Stylists

Social Media Workshop for Stella and Dot Independent Stylists

YES! Social sellers, like Stella and Dot, need special training and tools to make the most out of the amazing tools they are given. Independent stylists can double their sales by engaging their customers, not just at the events and truck shows they are currently booking, but continuing to engage with them online.

Introducing a skill-boosting, hands-on workshop designed to show you how to leverage the power of social media and put it to work for your business! Know which network works best for your type of business and use it to increase awareness, get more leads and generate more sales.

HERE IS WHAT YOU WILL LEARN:

• Develop a social media strategy for your business

• Create a profile for your online brand

• Connect with your customers online and build a following

• Tie together all social media platforms

• Learn how to comply with Stella and Dot’s online policies

DATE AND TIME:

Saturday, October 13, 2012

9:00 AM – 12:00 PM

LOCATION:

Palmetto Bay Village Center
18001 Old Cutler Road
Palmetto Bay, Florida 33157

CLICK HERE TO REGISTER FOR THIS WORKSHOP

Eventbrite - Social Media for Stella and Dot Independent Stylists