Top 7 Apps to Grow your Business

If you are running a small business, you know that to be successful you need to be a jack-of-all-trades. The smart way to manage everything from company finances, to client relations, to marketing, is to use the right tools.

1.       LASTPASS

The LastPass password truly is the last password you will ever have to remember. The free version is available on any desktop – mac or PC, the pro version will sync across all mobile devices.  And yes – it’s completely totally absolutely safe.

2.       ACTIVEINBOX FOR GOOGLE APPS

Email is the life blood of any business. Follow-ups, account information, reminders, appointments, seminars, prospects – all come in via email.  So keeping this organized is essential.  ActiveInbox lets you easily (with ONE click) save an email in a to-do list, in a ‘waiting’ list, or in a folder.  The folder option can be used in any way you like.

3.       TOGGL

Small businesses, small offices, and at-home offices all face a very similar challenge – we are in charge of everything.  We are the engineers, marketers, customer service agents, bookkeepers, receptionists, and big kahuna.  How do you divide up your time between all that has to be done?  It doesn’t get any simpler than a big ol’ red button for start/stop.  And an optional description spot.  It also includes features sorting and reporting by project, client or staff member.

4.       SKYPE

As far as telephone service apps for small business, you can’t beat unlimited continent-wide calling for $14/mo.  And a ridiculously cheap separate phone number that works both online and on real phones.

5.       WORKETC

Allow me to introduce you to your new invoicing, project management, support and CRM app.  Use it to organize projects, collaborate on support, and record billable time.  The big plus on this one is that it integrates seamlessly with Google Apps.  So while you and a client are emailing back and forth, you can – without leaving your Google Apps account – make notes, open projects, add emails, and create invoices. WorkEtc offers individual training, excellent support, and better-than-most value.  Definitely a business app you should check out if you need a CRM/PM app.

6.       TWEETDECK

This app will allow you to manage the big three: Twitter, Facebook and Linkedin.  You begin by adding columns to the interface.  These columns can be added by Twitter List, or by searching for a word or hashtag (#).   This makes it infinitely easier to keep up with your conversations.

7.       MAILCHIMP

As far as mass email apps, this one tops the list.  It is fun and easy to use.  If you can use Facebook or Twitter, you can use this program without reading the help or watching any tutorials.  It is that easy.  The only thing – I mean only thing – is the labels.  You need to know that “Campaign” means “new email” and Template is the actual form through which you enter your content.Don’t underestimate the value of your email list. These are qualified prospects who have legitimately expressed an interest in your company by signing up.  Don’t disappoint them!

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s